FAQs Q: What is borojo superfruit? A: Borojo fruit is truly unique. Indigenous to rainforest jungles of Columbia, Ecuador, and panama, it’s large, round and surprisingly rich in vitamins, minerals, amino acids and protein. Borojo’s health benefits are largely still an untapped resource in the United States. In addition to having a high content of phosphorus, essential to brain functions such as memory and concentration, borojo also has one of the highest levels of water-soluble B-vitamins among fruits. Initial studies conducted by Rutgers University have found that borojo is rich in a novel polyphenolic compound that may also be partially responsible for the health benefits attributed to the fruit. Polyphenols are strong antioxidants that are believed to protect cells against damage. Q: What health properties is borojo superfruit known for?A: Due to its high nutritional content and ability to provide sustained energy, borojos have long been carried by locals on lengthy journeys through the jungle. The fruit’s energizing properties are said to improve the function of both body and mind, increasing mental clarity and the capacity to sustain physical activity. The “borojo boost” is even said to act as an aphrodisiac. With a strong nutritional roster of vitamins, minerals and amino acids, borojo consumption can help balance blood sugar, help healthy cellular regeneration, and control cholesterol. Q: Where do borojo’s energizing properties come from?A: In addition to its B-vitamin content, borojo contains malic acid, which is known to fight fatigue and has been the subject of several clinical studies on fibromyalgia. Q: What does borojo taste like?A: Borojo has a delicious, sweet-tart flavor—imagine a plum with hints of vanilla. Q: How is borojo traditionally consumed?A: Borojo has been traditionally made into a popular drink made by juicing the pulp to create “jugo del amor” (the juice of love), so named for the fruit’s supposed aphrodisiac properties. Borojo is also used to make jams, jellies, candies and wine. Q: How is borojo harvested?A: Borojo is considered ripe when it falls off the tree. The fruits are then gathered, a traditional form of “gentle harvesting” that ensures that fruits are collected at peak taste and freshness. Q: How many calories are in a serving of borojo™?A: Only 50—the equivalent of half an apple! Q: Where does the “energy” come from in borojo™?A: Many conventional energy drinks are highly sweetened, contain added caffeine, and are void of any nutritional value. They provide a quick surge in energy, but then there’s a crash that leaves you feeling shaky and tired. Borojo™, by contrast, not only has the natural energy-enhancing properties of the borojo superfruit, we’ve infused antioxidant-full yerba maté and green tea, and added guarana seed. And for sustained defense against fatigue, we finished it off with ginseng, a known adaptogen. Q: What are adaptogens?A: Adaptogens are plant derived agents that increase the body’s resistance to stress, anxiety and fatigue. An important note- adaptogens contain antioxidants but antioxidants are not necessarily adaptogens. Q: Is borojo™ Energy caffeinated?A: Green Tea, Yerba Mate and Guarana contain naturally occurring caffeine. Q: What do you use to sweeten borojo™?A: We sweeten borojo™ with organic erythritol; a natural sugar alcohol that occurs naturally in many foods, and doesn’t contain the side effects of other sugar alchohols. We also use organic evaporated cane juice. Q: Are you planning on creating additional lines/products?A: Definitely! We are currently working on additional flavors of our line of borojo™ superfruit drinks, as well as frozen borojo™ smoothie packs, sorbets and supplements.
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